Category : Prospecting and Farming
Success depends on choosing an area to farm with care. You do this by researching demographics, looking at the number of homes and apartments in...
For Many Agents, Instagram Is Marketing’s Gold Standard
The tools on Instagram may be more real estate-friendly that some other social media platforms – and they’re a good place to highlight listings....
Find, Analyze and Dominate a Real Estate Farm
Market dominance usually starts small: Identify a geographical farm area with strong sales, one where no agent dominates the market. Then become that person....
WATCH: Market Like a Social Pro in 2022
When it comes to real estate marketing, it’s not about what you know or who you know, but who knows you....
Friday Freebie: Educate Buyers and Attract Leads with this Homebuying Guide
A comprehensive (and brandable!) guide that you can use to attract new leads and educate first-time home buyers, all at the same time....
Press reset! How to regenerate your real estate business
Find out how spending some time reaching into the past can help create a more successful future for your business...
Reimagine just-sold cards: 12 strategies for a business boost in 2022
Here, Inman columnist Bernice Ross looks back at 2021, rounding up the best tips, strategies and scripts that you’ll need to generate more leads, ramp...
4 non-salesy excuses to call potential sellers
Most agents won’t even bother with circle dialing because they have convinced themselves that it is not worth the effort....
Get more listings: 7 steps to find, analyze and dominate a real estate farm
Do you want more listings in the coming year? Identify the right farm area for you and your criteria, execute the action plan, and take...
7 prospecting lessons agents can learn from fishing
In many ways, prospecting is a lot like fishing, and there’s so much agents can glean from the sport. Here’s a little insight into what...

