Why Your Pet Frog Died: A Lesson in Brokerage Ecosystems
Please read this before you bring another one home....
Category : Recruitment and Retention
Seasonal Advantages Buyers May Miss
Does it matter what time of year you go house hunting? Seasonality tends to affect factors such as inventory, the number of homes for sale...
Homestead Filing Can Reduce Property Taxes
Eligible Florida homeowners can save about $400-$600 a year by filing for homestead by March 2, 2026 while also limiting future assessed value increases....
Talking Points for Customers on Credit Pitfalls
Missed payments, high card balances and opening too many accounts can drag down credit....
Aging Homeowners Are Reshaping Housing Demand
As older homeowners downsize, Realtors may see shifts in inventory, buyer profiles and pricing that affect neighborhood-level market dynamics....
Practical Ways Brokerages are Using AI
AI tools are helping brokerages protect their brand, streamline operations and standardize onboarding, freeing agents and staff to focus on higher-value work....
Why Emojis Can Hurt Marketing If Misused
What was that cloud puff emoji in the advertisement supposed to mean? And the upside-down smiling face? The nail polish?...
Attract and Retain Agents Through Education and Structure
Want to scale? Make sure agents feel like they can grow their business in a place that can accommodate their needs and grow with them....
Stop ‘Feature Dumping’ When Recruiting New Agents
Brokerage leaders share how they’re achieving results in recruitment, one of their chief challenges....
Broker-to-Broker Agreements 101
Effective August 17, 2024, MLS Participants are prohibited from communicating any offer of compensation via an MLS....