Author : Cecilia Echezabal
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Prospecting. Whether you love it or are terrified of it, it’s a necessary part of finding new clients and building your book of business....
Multi-Family Prospecting in RPR Commercial
Last month, we showed you how to access and run a BOTE (back of the envelope) investment analysis for multi-housing opportunities....
6 ways to optimize your listing images
Here’s how to showcase a property’s story through evocative, informative visuals...
In Coral Gables, a Waterfront Home Set on 2 Acres Asks $69.9 Million
The seller is Spanish Broadcasting System chief executive Raúl Alarcón, who made several upgrades to the property after purchasing it for $12 million in 2006...
CHECKLIST: Daily, weekly, monthly and annual metrics to check
Move from surviving to thriving when you track these meaningful metrics and stay on top of the numbers that matter...
Top 10 most expensive houses sold in Miami-Dade County last week
A house in Miami Beach that sold for $7.1 million tops the list of the most expensive house sales in Miami-Dade County in the past...
The chatbot revolution has begun. Here’s what agents need to know
Tools such as ChatGPT and Bard are brand new but already revolutionizing online content and the real estate industry. Scroll through Inman’s latest handbook to...
Buyers Should Question Quality, Says VP of Miami Developer
Christine Martinez de Castro on her journey from PR to real estate marketing, the importance of floor plans and more...
This pro gave AI 10 headshots. Check out the realistic results
Trainer Rachael Hite used the ultimate cheat to update her headshots — AI. 10 pics and a few days yielded 100 results. Here’s what she...
The dark side of ChatGPT, deepfakes and real estate
The key to using AI for real estate is being educated on the dangers of cybercrime and the cyber threats it creates while also protecting...

