Door-to-door canvassing has long been a marketing tactic used by real estate agents to farm their market for leads and new contacts, but the pandemic...
How to Choose the Right Real Estate Farming Area
Success depends on choosing an area to farm with care. You do this by researching demographics, looking at the number of homes and apartments in...
For Many Agents, Instagram Is Marketing’s Gold Standard
The tools on Instagram may be more real estate-friendly that some other social media platforms – and they’re a good place to highlight listings....
Find, Analyze and Dominate a Real Estate Farm
Market dominance usually starts small: Identify a geographical farm area with strong sales, one where no agent dominates the market. Then become that person....
Planet Fitness CEO sells Delray Beach mansion for $10.5M (Photos)
The home has a fountain with a marlin sculpture....
Manufacturing exec buys Fort Lauderdale mansion for $15.6M
This home had extensive renovations....
CEO from New York buys North Palm Beach mansion for $11M
The seller is in the shipping industry....
Coral Gables mansion sells for $15.5M
This home had a big gain in value....
Hedge fund exec sells Manalapan mansion for $90M
The home was just built in 2020....
Marketing exec’s firm buys One Thousand Museum penthouse for $18.5M
This is the second-highest sale at the Zaha Hadid-designed condo....

