A third of Americans, almost half of the US adult population, rent rather than buy homes; the rental market has $112 billion dollars in possible leasing commissions; 57% of all eventual buyers seriously considered renting, while 50% of all eventual renters considered buying. These numbers suggest that rentals can be an important part of an agent’s business, and that current renters are likely to become future homebuyers!
Source: miami.rentalbeast.com/blog
