(WB) Social Media Workshop: Instagram and Photofy
August 7 @ 9:30 am - 4:30 pm
FreeMIAMI Trainers Connie Nieto and Christy Denys will be doing a deep dive into Instagram and MIAMI Photofy
1. Social Media Audit & Brand Check
Evaluate current Instagram pages for consistency, branding, and audience fit
Evaluate your ideal customer and discover how to market yourself to attract them
2. Bio Optimization & Profile Polish
Develop high-impact bios with Miami market keywords
Showcase specialties (e.g., luxury, waterfront, first-time buyers)
3. Content Creation & Miami-Focused Themes
Build an engaging content calendar tailored to Miami’s seasons and real estate pulse
Post themes: “Local Hotspot Highlights,” “Weekly Listing Spotlight,” “Client Testimonial Thursdays”
Hands-on: Map out your next 30 days of Instagram content
4. Branded Templates That Sell
Navigate MIAMI Photofy’s ready-to-use designs for stories, posts, carousels
Customize templates to reflect personal brand while staying REALTOR®-compliant
Rapid design session: Create a portfolio of content in under an hour
5. Reels and Audio That Captivate
Plan, shoot, and edit Reels that showcase properties and personalities
Explore trending audios and how they fit MIami’s vibe
6. AI Tools for Smarter Marketing
Use AI to write captions, generate hashtags, and images
Learn how MIAMI Photofy’s smart features speed up your workflow
Demo: From concept to publish in under 5 minutes with AI
7. Social Media Toolkit for Realtors
Must-have apps: Scheduling tools, and stock libraries
Repurpose one listing across 5+ formats
Related Events
